This year Interactiveinc has noticed hybrid UXers going back to their roots and taking pure digital design roles.
Last year it was all about UX, all the solid purest designers transitioned over to UX as it seemed like the obvious career move.
Most have now realised their passion is in the craft and visual elements as opposed to research and strategy.
The good news is roles within design are coming through to Interactiveinc thick and fast at the moment and the salaries seemed to have jumped up 20%.
UX/CX & Product design is still a rapidly growing market and extremely hard to find talent, however if your real preference is actually design then you will find no shortage of roles.
Where you don’t want to end up is stuck in the middle, not liking UX, dabbling with a bit of design and not really knowing which way to turn so it would be best to pick a side!
Nick Barry is the Founder of Interactiveinc, established in 2009 to find digital jobs for digital people. For more information visit www.interactiveinc.com.au/digitaljobs